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Home Quiz for Wix

Quiz for Wix: a lead generation form that brings in prospects

Instead of a “name, email, message” form, your Wix website shows a quiz or a quote calculator. Visitors answer, see a result made for them and leave their contact details. You install it from “Settings” → “Custom Code”, no developer needed.

Create my Wix quiz
Free to start: 20 free leads that never expire

Why a quiz instead of another Wix form

A Wix website is quick to build and looks good, but the contact form still asks for the same old thing: write to us without knowing what you will get. A quiz gives people something in return.

From 2–5% to 15–25%

That is the conversion gap between a regular form and a quiz: up to 4–6x more inquiries from the same visits.

Easy questions to answer

Picking an option takes less effort than writing a message. People move step by step, and leaving a phone number at the end is just one more step.

Pre-qualified prospects

Every lead arrives with their answers: what they want, their budget range and how urgent it is. You know who to call first.

Form, quiz or quote calculator on Wix: your choice

Everything is built in the LeadForms editor, no code required. In Wix you just paste the result.

Quote calculator on Wix

A price calculated by formula from the answers: square feet, quantities, type of service. See how the online quote calculator works.

Product finder quiz

With branching logic and 12 question types: at the end you show the product, plan or service that fits.

Scored test or survey

Tests with correct answers and scored questionnaires, useful for training, courses and consulting.

No time to write questions? Describe your business in one sentence and AI builds the quiz, or start from one of the industry templates.

Contact form or quiz on Wix

Contact formLeadForms quiz
What you ask the visitorto write their question to pick from options
What they get in returna promise of a reply their quote or result instantly
Conversion2–5% 15–25%
Lead datacontact details and free text contact details and structured answers
Sending to CRMdepends on your setup Kommo, Bitrix24, webhooks, ApiX-Drive

Conversion depends on your industry, offer and traffic. These figures are a guide, not a guarantee.

How to install the quiz on Wix

Two LeadForms codes and one section of your Wix settings. No need to touch your page design.

1. Choose the format

In the quiz, open “Publish” → “On website”, choose a button, banner or widget and copy the <head> code.

2. Paste it into Head

In Wix go to “Settings” → “Custom Code”, click “Add Custom Code”, select Head and “All pages”.

3. Add the second code

Copy the button, banner or widget code from LeadForms and add it the same way, but in “Body - start”.

4. Publish the website

Return to the editor via “Site Actions” → “Edit Site” and click “Publish”. The quiz is now live on your Wix site.

With screenshots of every screen in the guide to adding a quiz to Wix.

Four ways to show the quiz on Wix

The first three install the same way, with both codes. Auto-open only needs the Head code.

Sticky button

Always visible as people browse the website, and opens the quiz in one click.

Pop-up banner

Appears over the page with your offer, such as “Get your price in one minute”.

Widget

A compact block on the page inviting people to take the quiz.

Auto-open

The quiz opens by itself: right away, after a while, or when someone tries to leave the website.

The quiz also has its own link: add it to your Wix menu, social media or ads, or even publish it on your own domain.

What happens to each inquiry

The lead arrives with contact details and all quiz answers wherever you choose.

You know instantly

The lead is saved in your LeadForms dashboard, sent to your email and, if you turn it on, you get an alert in WhatsApp or Telegram.

Goes into your CRM

Kommo connects natively in “Settings” → “Integrations”. Bitrix24 is supported too.

Flows to other services

Via webhooks or ApiX-Drive to 50+ services, for example Google Sheets.

For ad tracking, the quiz connects to Google Analytics, the Meta pixel and Google Tag Manager.

Add a quiz to my Wix site

Wix quiz FAQ

Using another platform? See the quiz for WordPress or the installation guides.

No. You add the quiz with the “Custom Code” feature in your Wix site settings: paste the LeadForms code into Head and the code for your chosen format into “Body - start”, then publish.
When you paste the code, choose where it loads under “Add Code to Pages”. For the initialization code, “All pages” is the usual choice: add it once for the whole website.
Most often the site has not been published. Leave the settings via “Site Actions” → “Edit Site” and click “Publish” in the top right: until you publish, changes only show in the editor. Also note that Wix allows “Custom Code” only on sites with a Premium plan and a connected domain.
Yes. Assign a value to each answer in the quiz and build the formula in the editor. The customer sees their quote at the end, and you get the lead with the options they chose.
In your LeadForms dashboard and your email, with WhatsApp or Telegram alerts if you turn them on. You can also send them to Kommo, Bitrix24, your own system via webhook or, through ApiX-Drive, to 50+ services such as Google Sheets.
Building the quiz and adding it to Wix is free, and you get 20 free leads when you sign up, with no expiration. After that it is $0.20 per lead, a pack of 100 leads for $15, or an unlimited plan from $19/month.

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